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Job Title: Senior Product Marketing Manager - Benchmark
Company:
Location: San Francisco, CA

Description:
NO AGENCIES PLEASE!!! About Coremetrics Coremetrics is the leader in marketing optimization. Its products help businesses relentlessly optimize their marketing programs to make the best offer, every time, anywhere, automatically. More than 2,100 online brands globally use Coremetrics? Software as a Service (SaaS) to optimize their online marketing. Senior Product Marketing Manager ? Benchmark Coremetrics is currently seeking a Senior Product Marketing Manager to focus specifically on the marketing of technologies offering benchmarking for online businesses. The Senior Product Marketing Manager will be responsible for driving all research, development, product marketing strategy and execution related to the Coremetrics Benchmark. The scope of responsibilities includes traditional inbound and outbound product marketing activities. These include driving the business strategy for opportunities with new and existing customers, developing go-to-market strategies with sales leadership, product positioning and messaging, sales enablement, sales materials development and training, market analysis, customer segmentation, business planning, competitive analysis, industry analyst relations and working closely with the PR team to leverage the unique value of Coremetrics Benchmark. The Senior Product Marketing Manager will report to the Senior Director of Product Marketing and will work closely with other teams within the company including the sales, product management and Corporate Marketing teams. Detailed Responsibilities include: ? Developing a clear business plan for growing the value related to Coremetrics Benchmark. ? Elevating product and business value marketing to market a key industry asset. ? Creating product positioning, messaging, and promotions from product introduction, to training and adoption, to ongoing marketing efforts. ? Partnering with Product Management to drive overall product strategy to sustain market competitiveness and align product strategy with specific needs of new and existing customers. ? Gathering industry information, building unique models, preparing analyses for the Coremetrics customer base and industry analysts, and communicating market intelligence within the company to maximize industry knowledge. ? Development and implementation of marketing materials and campaigns that support revenue-generating activities including presentations, product demonstration scripts, product data sheets, white papers, marketing collateral and lead generation programs. ? Working with customers to understand business requirements for translation into sales tools and uncovering client success using Benchmark to create case studies. Requirements: ? 3-5 years business database development, data analysis and data modeling. ? 5-7 years product marketing experience, with relevant knowledge of online businesses, data mining experience required. ? A minimum of 3 years experience working with analytic and predictive modeling tools. ? Demonstrated track record creating and executing marketing and positioning programs. ? Proven ability to engage with sales in support of direct sales activities. ? Proven ability to support sales with direct customer interaction through sales engagements, seminars, webinars, win/loss analysis and other direct customer interaction. ? Proven ability to partner with Product Management and engineering teams in order to align product strategy with market needs. ? Marketing mind-set with the ability to understand business trends and translate them into business advice using compelling and timely messages. ? Outstanding verbal and written communications skills. ? Self-directed; requires minimal supervision on work projects. ? Excellent teaming, organizational, and project management skills. ? BA or BS in Business Management or equivalent experience. ? MBA a plus. To Apply: Please email cover letter, resume and salary requirements to Register to View with "Senior Product Marketing Manager ? Benchmark" as the subject header. NO AGENCIES PLEASE!!! At Coremetrics, equal talent always means equal opportunity. We are proud to be an equal opportunity employer. Principals only, relocation is not approved for this position. RECRUITERS, PLEASE DO NOT CONTACT US. WE ARE NOT WORKING WITH OUTSIDE AGENCIES AT THIS TIME. Please, no phone calls about this job! Please do not contact job poster about other services, products or commercial interests.




Job Title: Regional Marketing Manager- Engineering & Environmental Services Firm
Company:
Location: Santa Ana, CA

Description:
Winzler & Kelly has a unique leadership opportunity for someone interested in becoming a key member of an entrepreneurial management team that focuses on client service, quality, and inspiring talented professionals to achieve excellence. We are a multi-discipline consulting firm creating progressive infrastructure, industrial facilities, and environmental permitting and restoration projects in a collaborative atmosphere. This role reports to the Corporate Marketing Manager and will manage the marketing and business development activities and marketing staff within the multiple offices of Winzler & Kelly?s Southwest Region. The Region?s offices currently include San Diego, Santa Ana, and the Inland Empire and the preference is for this position to be primarily stationed in Santa Ana with significant travel to the other offices. However, we will consider qualified candidates in any of the locations in order to find the best fit. The Regional Marketing Manager works closely with the Corporate Marketing Manager, Managing Principals and Leaders of the firm to develop annual marketing and business development plans, sales strategies, public relations endeavors and assists in the training of technical staff in client/accounts maintenance. The ideal candidate will have a BS or higher degree in Marketing or a related field and eight plus years of experience developing marketing communications materials including proposals, interviews, brochures, and newsletters in an Engineering or Professional Services Firm. They will also enjoy working in a diverse team environment; leading and providing guidance during strategy meetings on pursuits; and providing guidance to technical staff on sales strategy. Strong technical writing and editing skills are extremely important in addition to proven client relationship and business development skills. Top candidates will have a positive, can-do attitude and excellent interpersonal and communication skills. Here is some of what you can expect from this enticing position:




Job Title: Trulia.com - Consumer Marketing Manager
Company:
Location: San Francisco, CA

Description:
Click here to apply. San Francisco-based Trulia Inc. (http://www.trulia.com) is a leading national real estate search engine that helps people find homes for sale, research neighborhoods, and connect with real estate professionals. Trulia is also an invaluable tool for real estate professionals looking to market their listings, view real estate data, and promote their services. We?re looking for an experienced marketer to build awareness of the Trulia brand, focus on new user acquisition, and drive life cycle marketing for consumer users across multiple touch points. We?re looking for a highly analytical, creative genius ? the kind of person that comes up with a viral marketing idea, executes the program ? then obsessively measures results, tweaks and re-launches. The ideal person for this role will have experience building consumer marketing programs for an Internet company. If this sounds like you so far, great! But, you will also need to feel passionate about real estate, technology, and building deep user relationships. Responsibilities: * Drive the analysis of user data using database marketing concepts and techniques, and translate consumer insights into actionable marketing programs. Deploy segment-tailored messaging and institute a continuous improvement approach through iterative testing. Define programs, execute on them, measure, iterate, and repeat. * Own consumer lifecycle marketing efforts ensuring maximum engagement from consumers ? you will be responsible for end to end development of programs, from concept creation to creative execution and measurement. Lifecycle marketing program will include multiple touch points, including (but not limited to) email, direct mail, onsite, buzz, and event marketing. * Create and execute marketing plans focused on growing Trulia?s consumer user base. You will be responsible for continuing existing programs and exploring new ways to reach potential users. * Participate in the planning of all marketing programs targeted at existing and new users. * Creator of content for Trulia.com and marketing programs ? you need to love writing, communicating and find joy in effectively getting the message across. * Analysis and data support for marketing and PR initiatives, including real estate data analysis, and survey creation. * Work with cross-functional teams, including product, engineering and sales. Develop product requirements when appropriate, and manage project completion. Requirements: * 5-8 years marketing experience * At least 2 years experience with database marketing - comfort with database marketing concepts and systems, including statistical techniques and segmentation. * Data-driven decision maker ? you will have flexibility to test and iterate on campaigns. You will measure the impact of your campaigns to drive key metrics. * Amazing writer and communicator. * Team player: willing to work really hard with your team, jumping in as needed on a variety of projects and initiatives. * Strong background and knowledge of traditional and innovative approaches to gaining deep consumer insights a plus. * Must have strong project management skills. Flexibility and ability to manage multiple assignments in a fast paced, start-up environment. * Nice to have: SQL wizardry, brand building guru, partner marketer Click here to apply. Additional Information about Trulia.com: * A fast-paced, fun environment with very sharp motivated people and a great opportunity to learn, grow, and succeed. * Trulia's investors include Sequoia Capital and Accel Partners, and has been featured in CNN, the New York Times, Time Magazine and the Wall Street Journal amongst others, and consistently wins national and international awards for Best Real Estate Website! * We're a small successful company, expanding rapidly. This is a great opportunity to join a team of smart, fun people with a vision to help millions of consumers find their dream home. * Every day we? Respect each other - We debate with passion, trust each others intentions, act with humility, and appreciate individuals? ideas, talents and abilities, regardless of role, title, or tenure. We accept nothing less. Obsess over our users - No matter our role, we each work hard to understand the needs of our consumers, clients, and partners and we?re committed to exceeding their expectations. Innovate - We?re passionate about improving the online real estate experience, we reject status quo, and we truly believe in cultivating the best ideas from everyone in the organization. Make an Impact - We expect big results, and believe success stems from a focus on the impact of our efforts, not just input or output. Act with Integrity - If there?s doubt you should know you?re wrong, and we strive to do what?s right even when no one is looking Nurture our people - We are the company?s most valuable assets ? we come first, and we?re committed to a fun work environment that helps us reach our potentials, without neglecting the importance of personal lives. Hiring Organization: Click here to apply.




Job Title: Marketing Manager
Company: Carl Zeiss Meditec, Inc.
Location: Dublin, CA

Description:
Carl Zeiss Meditec Inc. is the worldwide leader in ophthalmic instrumentation. Our products are designed to advance the standard of eye-care worldwide.By protecting one of our most precious senses -- sight, our employees contribute to the quality of life. We pride ourselves in fostering creative thinking and innovative ideas in a team-building environment. If you are passionate about making a difference in the lives of others and are interested in cultivating your talents in a challenging and rewarding environment, Carl Zeiss Meditec, Inc. may offer you the ideal career opportunity.We currently have an exciting position in our Dublin, California Headquarters for a Market Manager.JOB SUMMARY:This position is responsible for the US downstream marketing function encompassing the planning and implementation of the assigned product line(s) driving the achievement of planned revenue and profit targets.  The Marketing Manager is responsible for understanding market needs and for the creation of regional strategies for the Dental Office market segment in the region. Taking a regional/local market approach, the Marketing Manager actively looks for continuous product, pricing, promotional, and distribution improvements and contributes to the long-term plan to sustain the product life cycle.  The Marketing Manager is expected to work in conjunction with SBU Product Management team to provide market trend information, competitive intelligence and proactively plan and develop an actionable business plan to address local market conditions.  Additionally, the Marketing Manager will report regional market information to the SBU for the purpose of contributing information essential in the global planning and product roadmap development.  The Marketing Manager provides sales and local customer support and develops as well as manages regional/local KOL’s to generate constant podium power at national and regional meetings.  ESSENTIAL FUNCTIONS:·         Develop, understand, communicate, and manage the implementation of marketing and sales promotion strategies specific to the assigned market segment.·         Champion the launch of new products and product enhancements.  Execute regional product launch, ensuring global consistency and regionally efficiency.·         Spearhead the market development effort working with key thought leaders in numerous dental sub-specialties to drive technology adoption and market penetration.·         Collect primary and secondary market research data and channel to business sector management, including sales and market share by segment, customer and product needs by market.  ·         Inform business sector of market intelligence including local market information based on customer needs/solutions, reimbursement information, competitive activities and market pricing in the development of product business plan, as needed. ·         Adapt global content for regional marketing campaigns.  Create and conduct local Marketing campaigns.  Work with Marcom to develop promotional plan, including advertising plan, direct marketing, and sales tools based on local needs.·         Tradeshow and workshop planning and implementation·         Support local/regional KOL’s and Education programs.·         Provide Field Sales with updates on product, services, and market trends.·         Act as a first point of contact resource to Field Sales and respond to point of sales questions and requests.·         Support national and regional sales training.  Liaise with regional sales training resources as content experts.   Perform sales training during phase training sessions, trade shows, and sales meetings.·         Work in concert with business sector to develop promotional tools including product collateral, ad campaigns and other customer building programs.·         Collaborate with customers on landmark events, articles and studies supporting regional/local needs. WORKING RELATIONSHIPS:The employee reports to the Director of Marketing for the Microsurgery business unit. The individual works closely with the other Marketing Managers and Marketing Communications support staff, business sector Marketing teams, sales distributors, and Carl Zeiss Meditec customers. WORKING ENVIRONMENT:This position is based in the Carl Zeiss Meditec, Inc. headquarters in Dublin, CA. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. This position is expected and required to have some field time to implement customer visits with sales in the support of downstream promotional efforts.  REQUIREMENTS:·         Undergraduate degree, preferably in engineering, marketing, or life sciences.  MBA is preferred.·         Product launch experience is required.·         3-5 years marketing experience, preferably at a medical device/optical device company.·         Knowledge and experience in market analysis.·         Excellent oral presentation and written communications skills.·         Good analytical skills and experienced in spreadsheet financial analysis·         Management skills and proven ability to work cross-functionally. SPECIAL DEMANDS:Willing to travel over weekends and holidays, US and international travel (25%). Carl Zeiss Meditec, Inc. is an Equal Opportunity Employer (EOE) and strongly supports diversity in our workplace.To Apply, please forward resumes to Register to View   and reference # CZMIR10036CS




Job Title: Product Marketing Manager, Autodesk Seek
Company: Autodesk
Location: San Francisco, CA

Description:
Product Marketing Manager, Autodesk SeekGeneral Summary:The Autodesk Content Networks mission is to become the number one online advertising channel for residential and commercial building product manufacturers. With our portfolio of web applications and services targeted at both professional designers and consumers we are uniquely positioned to create new markets and revenue streams for Autodesk, a world leader in 2D and 3D design, engineering and entertainment software.This is an opportunity to be a join a fun, dynamic, growing business within the larger Autodesk. Leveraging your range of marketing skills and drawing on your experience at both start up and established software companies you will own and drive the overall strategy and execution of our branding, awareness, lead generation and customer retention programs for our manufacturer customers. Known for your smarts, tenacity, and exceptional writing skills you will become an active member of the team and a champion for the business both internally and externally. You are a natural leader who will inspire confidence in all those with whom you work.Responsibilities:· Working closely with Product Management you will develop a detailed understanding of our manufacturer customers; you will drive packaging, positioning and messaging to support our various offerings for this audience.· You will document our annual marketing strategy, goals and budget; you will manage a cross functional team in executing quarterly customer acquisition and retention programs.· You will develop and manage joint go to market programs with Autodesks manufacturing division and with our channel partners; you will create and maintain partner marketing kit· You will build and maintain sales tools and collateral, including web site, presentations, videos and white papers· You will design and manage our customer success program, including customer success stories, customer councils and user panels· You will evangelize Seek and broader ACN offering internally with peers across Autodesk and externally with customers, partners and members of the press· You will track, measure and report on the ROI of our marketing spend; you will provide analysis and recommendations to management team on quarterly basisRequirements:· BA/BS degree, MBA a plus.· Ideal candidate will have 10 years experience working for software company in various marketing roles, including product marketing, marketing communications and marketing programs· Ability to work independently and to inspire and influence peers and other key influencers· Proven success launching new products within large matrix organization· Exceptional written and oral communication skills.· Strong planning, organizational and problem solving skills· Knowledge of search and online advertising market· Knowledge of Autodesk, its products and processes a plusAutodesk is an Equal Opportunity EmployerThe above statements are intended to describe the general nature and level of work being performed by people assigned to this job. This description is not intended to be construed as an exhaustive list of all the responsibilities, duties and skills required.




Job Title: Product Marketing Manager
Company:
Location: Santa Ana, CA

Description:
The vdR Group, Inc. Product Marketing Manager About the Job: The vdR Group, Inc. is a privately held software development company founded in 1986. Our primary focus includes the design, development and delivery of integration technologies and solutions for manufacturing and engineering environments. We do this in collaboration with selected partners that market and sell our solutions. These partners include Autodesk, Open Text, and Tata Technologies. Our solutions reflect extensive experience and maturity with such applications as CAD, electronic content management (ECM), and product data/product lifecycle management (PDM/PLM) solutions. Via our partner-oriented business model, we are able to focus and build on a history of technology innovation, quality software, and high-value solutions for our partner's customers. Today there are an estimated 120,000 users of vdR's solutions. Position Summary: The product marketing manager position is responsible for planning, developing and executing product marketing and sales support activities for an enterprise solution sold and marketed by one of vdR?s partners. Responsibilities: ? working with all internal departments and external parties (customers, sales, support, analysts, industry influencers) ? develop marketing and sales support content and tools ? coordinate, support and/or conduct online events, demonstrations, briefings and presentations ? track and propose customer product requirements/enhancements with development team ? evaluate/monitor existing/potential competitive products and develop strategies to win more market share Qualifications: ? 5+ years experience/knowledge of CAD, PLM and related engineering and manufacturing software solutions ? Demonstrated experience in supporting marketing and sales related activities ? Self starter, motivated and skills to manage multiple activities simultaneously ? Excellent speaking, writing and communications skills ? Able to present technical and strategic messages in a simple, focused manner ? Able to conduct discovery and identify customer needs ? Able to discuss solution and issues with wide range of audiences including technical through executive ? Minimum Bachelor degree in technical field ? About 20% travel required in North America Salary/Benefits: ? Salary commensurate with experience ? Medical, dental, vision and life Insurance ? Vacation and paid holidays ? 1/2 day per month for ?family? time ? Tuition Reimbursement Program ? Casual dress code Working Environment: As part of our team, you'll be working with a collaborative, knowledgeable group of individuals. Within the team of 25+ people, several have celebrated 10+ years while a few have been together for over 20 years. We believe this culture and spirit of collaboration, innovation and commitment have contributed to our long term success and strong relationships we enjoy with partners, customers and industry peers. Contact www.vdR.com jobs Register to View vdr.com please reference ?Product Marketing Manager? in subject Hiring Organization: Register to View




Job Title: Product Marketing Manager
Company: Citrix Online
Location: San Francisco, CA

Description:
  This position can be located in Seattle WA, San Francisco or Santa Barbara, CA.     GoToTraining Product Marketing Manager   Objective of Position The Product Marketing Manager is the responsible for developing and directing the go to market strategy for Citrix Online’s newest product launched, GoToTraining. This includes knowledge and expertise of the online and/or offline  training environment; conducting comprehensive market research; developing market growth strategies; conducting product launch planning; determining product pricing, packaging and positioning; and supporting the creation of sales team enablement including sales tool creation and communication. The Product Marketing Manager serves as chief internal and external evangelizer for the product and its impact on customers. This position is strategic and tactical, and requires close interaction internally – with field marketing, sales management, product management, strategic communications, account management, customer care and others –and externally, with customers, press, analysts, and other industry influencers.   Principal Responsibilities Serves as internal and external product expert and market intelligence leader in the current marketplace as well as complementary industries Conducts comprehensive ongoing  market research and determines market requirements for product line Determines product growth strategies and drives product growth to reach revenue and market share targets; adjusts strategies accordingly in response to market changes Leads development of comprehensive marketing plans for launching, developing, and extending new features for multiple versions of a product line Partners with Product Management to drive new release planning, including market requirements, business objectives, key success metrics and marketing initiatives Defines, directs and conducts market validation to gain information on buyer personas, messaging, product positioning and promotions Defines product positioning and messaging to external customers, and facilitates development and deployment across multiple internal groups Leads and develops pricing/packaging for product line and modifies accordingly based upon market requirements and the requirements of the business Evangelizes product through to Sales and other internal groups, including Executive Management, and guides sales strategy to improve overall product economics Interfaces proactively with customers and prospects to gather market information; presents findings and recommendations to Senior Staff and speaks externally about experiences Works with sales training and sales management teams on value propositions and objection handling for product; helps develop new strategies for improvement across sales group Supports a variety of marketing campaigns and promotions (seminars, customer briefings, trade shows, events, other company sponsored events, etc.) Creates and delivers competitive analysis, customer win stories, case studies, and profiles for sales consumption and use; guides and builds the business case for product changes in anticipation of opportunities or threats Leads cross-functional team with ultimate goal of increasing product-line revenue; measures and reports on entire product-brand progress   Other Duties Analyst Relations: Works with key industry analysts (eg. Gartner, IDC, Forrester) to put forth a positive message regarding the product. Project Management:  Complete many projects involving coordination among a diverse environment; manages and maintains internal groups Product Line Management:  Work closely with product management to divide and conquer nearly all duties involved with development and delivery along the full product lifecycle.     Knowledge and Skills 8+ years product marketing experience Traditional brand management experience with P/L responsibility a plus Bachelor’s degree in Marketing, Business, Economics or Engineering; MBA preferred Experience in the online and/or offline Training industry Cross functional leadership and team-building skills to create shared visions and accomplish team goals Demonstrated ability to think strategically and influence product/messaging direction Experience creating and executing detailed GoTo market plans that drive sales and revenue Strong skills in developing and delivering outbound product messages Exceptional written and verbal skills and proven ability to create marketing collateral and present to customers, press and analysts Demonstrated strong performance in prior roles, with increasing levels of responsibility and independence; demonstrated ability to lead early stage strategic marketing initiatives Distinctive problem-solving and analysis skills, combined with seasoned business judgment and ability to communicate with highly technical management team Passion for customers and track record of success analyzing product and market dynamics Demonstrated ability to be both strategic and hands-on On Demand/SaaS Applications experience desired




Job Title: Product Marketing Manager, Server & Desktop Virtualization
Company: Red Hat, Inc.
Location: Mountain View, CA

Description:
The Role:Red Hat is looking for strategic and energetic product marketing managers to join its server and desktop virtualization team. We successfully launched our first virtualization product in 2009, and are looking to build on those successes in 2010 by growing our product marketing team. While the Red Hat Virtualization Business Team is part of a large organization, it feels more like a startup in that we have responsibility for the entire virtualization business, but also had the support and resources of an established company.The preferred work location is Red Hat's Mountain View office.What You Will Do:* Be a strong contributor to a small dynamic product marketing team setting and executing the marketing strategy for Red Hat's server and desktop virtualization business* Effectively coordinate and manage internal and external resources to execute marketing campaigns, strategic alliances, partner and channel programs, and other key initiatives* Apply strong strategic thinking and quantitative skills to growing our virtualization business* Be responsible for the entire virtualization business and be able to think strategically about issues beyond pure marketing, such as P&L, operations, sales enablement, etc.What We're Looking For:* 3-5 years of progressive experience in an enterprise software marketing organization* 2+ years managing cross-functional teams within the enterprise software space* Must have prior product marketing experience within server or desktop virtualization* Bachelor's degree, preferably Electrical Engineering or Computer Science* Prefer MBA from a top 25 school* Strong history of execution of marketing initiatives, taking responsibility, meeting deadlines, framing difficult problems, being an expert in multiple domains, drinking from a fire hose, and doing the impossible* Previous consulting experience is desirable: management consulting at McKinsey, BCG, Bain, Booz Allen; operational consulting at Accenture, Bearing Point, Deloitte, IBM GS, etc. * Must possess technical expertise and business acumen to effectively manage product development and delivery process * Solid Linux skills are very desirable* A passion for open source software and an ability to quickly grasp technical concepts Job Requirements:As stated above.Click Here To Apply http://redhat.ats.hrsmart.com/cgi-bin/pm/click.cgi?job_id=4695&site_id=123




Job Title: Product Marketing Manager - Mobile Packet Core
Company: Spirent Communications
Location: Sunnyvale, CA

Description:
Job Title: Product Marketing Manager - Mobile Packet CoreRequisition #: 236Country: U.S.State: CaliforniaCity: SunnyvaleExempt/Non-Exempt: ExemptJob Type: Regular Full-timeDuration:(If not Full Time) Area of Interest: MarketingJob Description: PRODUCT MARKETING MANAGERSpirent Communications is where the world's leading communications companies turn when they need to accelerate their time-to-market for next-generation communication systems. In fact, every significant industry test in the last six years has used Spirent's test systems as the benchmark. We are continually recognized by customers, industry, press, and technology associations for our innovative thinking and our ground-breaking products. The communications market has untapped potential. The boundaries of how fast, far, and accurately voice and data can be transmitted have yet to be reached, or even defined. Spirent solutions are paving the way for tomorrow's communications.The atmosphere at Spirent is innovative, creative, and technically challenging. We are always looking for new employees with exceptional abilities, vision, and commitment levels to join our team.If you want to work with truly bright and motivated people-and be a part of an industry-leading company that's helping to revolutionize communications technologies-this is your opportunity. Our focus on employee satisfaction stems from a core belief that market-leading products start with one thing: market-leading people. At Spirent, we offer more than jobs, we offer unique career opportunities. We can do this because we are large enough to encompass a breadth of possibilities, while being small enough for you to be noticed and recognized. Are you innovative enough to work at Spirent?We are currently interviewing for a Product Marketing Manager with leadership skills, creativity, a desire to measure performance and a passion to increase revenue and market share.The person in this role will drive product positioning for Spirent's Mobile Packet Core and Mobile Back Haul test solutions to capture a growing market segment in Service Provider Mobile Broadband. In this position, you'll be a key spokesperson, drive collaboration on solution positioning and messaging with sales, marketing communications and product management. This person will also lead and contribute to the creation of sales and marketing content to be used for a broad range of network device vendor and service providers to increase revenue and market share.The PMM must be able to interface effectively and establish quick credibility and confidence with customers, engineering, manufacturing, finance, and sales functions to bring a product to market. This requires an extremely talented and flexible individual with strong presentation skills, adept business knowledge, organizational abilities, and who is capable of bridging customer business requirements to technical feature sets and broader market trends, indices, and capabilities.The PMM will develop strategic marketing plans for a product or product line through market research, competitive analysis, pricing, customer engagement, and business planning. The PMM participates and acts as marketing's primary advocate on cross-functional development teams. The PMM often has to provide customer use-case examples to engineering and is a bridge between customer feedback and requirements and R&D.Responsibilities include:. Gather customer/market requirements and communicate to product management to formulate market leadership product roadmaps.. Work with cross-functional departments, strategic partners, and industry thought leaders to identify areas for growth, and then create strategic product line roadmaps to capture market share.. Drive adoption of products through promotion of differentiated products and enabling sales channels with product selling skills and tools to achieve maximum competitive advantage.. Specify market requirements for current and future products & solutions by conducting market research supported by on-going visits to customers and potential customers.. Provide a product expert interface and commercial support to Sales during the pre-sales process and contribute to the bid/proposal process.. Promote thought leadership customers, industry labs, and media analysts on current and future product developments.. Lead demand creation programs including target industry and customer campaigns to capture leads for sales channels.. Work collaboratively to define launch plans and strategy within and across product groups.. Execute cooperative marketing and sales activities with strategic alliance partners.. Outline and edit sales presentations and marketing collateral including data sheets, feature briefs, solution brochures, alliance marketing programs and white papers.Job Requirements: . Five plus years of Product Marketing or Product Management with proven experience and/or knowledge in Service Provider communications with the responsibility/accountability to achieve year-over-year product line growth. Preferred candidates will possess a strong knowledge in Mobility communication protocols and/or test and measurement of mobile technologies.. Minimum of two years of experience and knowledge in network equipment manufacture and service provider networking labs segment with a history of delivering solutions for mobile infrastructure performance test technologies.. Able to demonstrate a successful track record in leading demand creation and thought leadership activities to influence markets and customers.. Highly effective with influencing peer groups in product management, engineering and sales through structured planning and collaboration of strategic planning documents and presentations required to drive market/product direction for the business.. Possess strong strategic thinking skills, analytical to spot trends, and experienced in sizing and forecasting products/markets.. Advised by prior management and peer groups you have team leading communication skills, dynamic and influential at all levels, and always set/achieve realistic goals for your responsible markets/products.. Travel required. Requires B.S. or M.S. in Electrical Engineering, Computer Science, or other technical field, MBA Degree is preferred.




Job Title: Product Marketing Manager
Company: SolarWorld Group
Location: Camarillo, CA

Description:
Do you want to save the world? You can be a hero by joining one of the world's leading solar photovoltaic (PV) companies! At SolarWorld, you will have the opportunity to help develop one of the world's cleanest and most environmentally-responsible forms of sustainable energy production. We are looking for everyday heroes who are highly-motivated to grow North America's largest Solar PV production capability under one company! If you are proactive, entrepreneurial and enthusiastic about sustainable energy, we invite you to "Come Shine with Us!"  The Product Marketing Manager will develop product definition and competitive analysis of SolarWorld goods and services.  This position will be responsible for our SolarWorld branded complete systems (Sunkitsä) that are targeted at residential and small commercial applications.  This is an excellent marketing leadership opportunity in an expanding market. Primary responsibilities for this position include:  Optimize product definition around both SolarWorld products and services.Form strategic product marketing plans through market research, competitive analysis, and business planning. Expand channel development and conduct marketing activities designed to achieve a specific product position in the market.Analyze product requirements and emerging technology trends.Develop materials for press release, exhibits and customer presentations and sales. Construct customer value propositions, working as a cross-functional team with both sales and manufacturing.Define functional specifications; price, value packages and cost targets.Manage product launches in specific channels or regional markets.The ideal candidate for this position brings an enthusiasm for saving the environment through our philosophy of sustainability – “clean energy from sand and sun”.  All employees of SolarWorld must be able to operate in a fast-paced, high-growth work environment, be able to tolerate ambiguity as we develop processes and operate entrepreneurially to accomplish deliverables.  Our employees relish a challenge and look forward to exercising creative freedom to accomplish new tasks.   The successful candidate will possess the following combination of education and experience:  Minimum of a Bachelor’s Degree in Marketing or Engineering, MBA strongly preferred, plus 5-7 years of experience in product marketing and product management.Strong written, communication and presentation skills are required.Must have strong market research experience in the areas of competitive analysis and feature/benefit analysis.  Experience managing the full product lifecycle (prototypes, documentation, research, etc) with heavy interdepartmental communication (engineering, manufacturing, management, sales/marketing, etc.).Demonstrated expertise at building channels, channel partners and launching new products into competitive markets.  Primary experience should be a consumer end product sold through B-2-B channels (e.g., building products, electrical distribution, and home improvement products).Experience in product design, engineering and applications strongly preferred.Demonstrated experience in product marketing strategy required.Must have a valid driver’s license.Must be able to obtain passport and travel nationally and internationally as required.    Benefits SolarWorld offers a competitive benefits package, designed for the “green collar” worker including a minimum of 4 weeks annual vacation, 401k, medical, dental, life, employee referral bonus, and more!   SolarWorld is an Equal Opportunity Employer – M/F/D/V/G. All offers of employment are contingent upon a candidate’s successful completion of SolarWorld’s pre-employment drug testing, and background investigation, which includes employment and criminal histories.   If interested, please apply online at http://track.tmpservice.com/ApplyClick.aspx?id Register to View -1472




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