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Marketing Jobs in Pennsylvania

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Job Title: Marketing Manager / CT6193
Company: CertainTeed Corporation HQ
Location: Valley Forge, PA

Description:
Position Description:Through innovation and creative product design, CertainTeed has helped shape the building products industry for more than 100 years. Founded in 1904 as General Roofing Manufacturing Company, the firm made its slogan "Quality Made Certain, Satisfaction Guaranteed," which quickly inspired the name CertainTeed. Today, CertainTeed® is North America’s leading brand of exterior and interior building products, including roofing, siding, windows, fence, decking, railing, trim, foundations, pipe, insulation, gypsum, ceilings and access covers. Headquartered in Valley Forge, Pa., CertainTeed and its affiliates have more than 6,000 employees and more than 65 manufacturing facilities throughout the United States and Canada. Qualifications:Channel and product management of portfolio products in CertainTeed’s Pipe product line in the Mining, Agriculture, Turf Irrigation and Residential Pressure Pipe markets. Determine end user and distribution customer needs and develop product and promotion programs to achieve strategic objectives. Develop volume and share goals by product line and track ongoing performance. Provide direction to sales, manufacturing, R&D, customer service, finance and corporate marketing to execute plans and programs. Accountable for product line profitability for both existing products and new products, as well as channel and promotional profitability for defined market segments.DUTIES AND RESPONSIBILITIES:•Plan, execute, evaluate and upgrade marketing tactics to achieve strategic goals in product, price, promotion and distribution•For assigned market segments, develop, plan and drive execution of channel marketing strategy, annual marketing plan, sales support programs and pull-through/demand generation activities to meet overall strategic objectives for channel market share, product line BOS and profitability•Customer visits, domestic and international, to evaluate market opportunities•Product management responsibility for multiple product lines and thousands of SKU’s:oDevelop and maintain product profitability worksheetsoEstablish specialty product price positioning; adjust through product life cycleoInvestigate and manage new product development opportunities by channeloMonitor competitive product developmentsoMake decisions on product line rationalization and provide suggested disposition on slow-moving inventoryoSpecification review and approval. Manage and approve all design changesoSupport investigation of field failures and other customer complaintsoPartner with the R&D Team on new product development projectsoProvide detailed financial analyses on all new product and capital procurement decisions•Work in conjunction with PFG sales and manufacturers representatives to ensure sales objectives are met, marketing programs implemented and strategic goals obtained•Provide marketing materials and content to PFG Marketing Communications Specialist for the Pipe section of the CertainTeed website•Direct market research to execute needed testing and analysis and prepare business analysis as required to support decision making. Complete detailed payback analysis on new products, advertising campaigns and promotions and follow-up to measure effectiveness•Partner with PFG sales force to make end-user calls to enhance end use/application knowledgePROBLEM SOLVING:Requires excellent leadership and project management skills to set objectives and lead matrix organization in execution. Creative approach to problem solving and opportunity analysis required. Strong analytical skills with demonstrated experience in financial metrics used for decision-making.KNOWLEDGE:Bachelor’s Degree in Marketing or Business required; Engineering preferred; MBA a plus. 5 - 7 years of progressive marketing and product management experience. Demonstrated capability in planning, organizing, integrating and measuring programs and projects. Strong problem solving, analytical and computer skills (Windows Word, Excel and PowerPoint). Must have the ability to work effectively and positively with all organizational levels, be proactive and an innovator. Excellent written and oral communication skills. Flexible, able to handle multiple projects at the same time. Ability to travel - approximately 20 - 25%




Job Title: Global Product Marketing Manager
Company: Perito Eleven
Location: Pittsburgh, PA

Description:
PositionThe Global Product Marketing Manager of Supply Chain Solutions will significantly grow our client's industry-leading product portfolio of software, mobile computers, headsets and accessories through innovative and justified Product Marketing initiatives, both global and regional.  The position will manage regional product marketing managers, coordinating their efforts with corporate and global initiatives to optimize budgets, resources and deliverables.  Product Marketing needs to create content and programs that bridge the gap between the first round of material that comes from Product Management when a product launches, and the multiple, subsequent rounds of material Marketing and Sales needs for growing the business.  The content provided by Product Marketing is unique in that it connects the technical world of product features and functionality, solution architectures, etc. and the value-proposition, application and benefit language of target customers.  Product Marketing’s deliverables will have a different scope and focus than those of our Marketing Program Managers and Product Managers. Product Marketing Strategy and Development Develop, drive and manage multi-year global product marketing strategy, roadmap, program life-cycle plan and tactics for designated product markets -- as part of the overall product portfolio and P&L plan and as a proactive player in a collaborative, multi-function, team environment that includes Sales, Marketing, Product Management, Engineering, Manufacturing, Professional Services and Support. Drive product innovation and growth through extensive collaboration with customers, prospects, Product Management, Sales, and Marketing worldwide and through sufficient analysis of competitors, partners and potential complements.  Product Marketing Initiatives Create and implement innovative product-centric marketing programs, solutions and activities for current products and solutions that drive demand. Implementations may include, but are not limited to presentations, webinars, whitepapers, application notes, videos, training material and the like. Work in unison with the portfolio’s Product Management, Marketing, Sales and Engineering representatives. Leverage natural attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits and applications is crucial. Support and/or lead cross-functional teams through product and solution marketing plans, processes and deliverables. Monitor, document and analyze target customers and associated competition.  Marketing and Sales/Channel Support Team with Marketing to provide the necessary and appropriate foundational content, training, and support to ensure that the assigned products are effectively and competitively positioned, priced and promoted Partner with Marketing, Sales, Channel Partners, Professional Services and Support organizations to ensure appropriate mindshare, expertise & support exists for each organization to meet product line objectives. Define, prepare and manage the delivery of all foundational product marketing support information including but not limited to program sales literature, program support documentation, sales and technical support training materials, program roadmaps, etc. as appropriate for Sales, Partners, Professional Services and Support. Ensure that all program marketing activities are managed, communicated and coordinated effectively with all internal and external customers, on a global basis. Experience BS in an Engineering discipline; MBA preferred. 5 or more years product marketing experience managing >$50M of multiple, high volume, hardware- and software-based products to P&L metrics in a high growth (>20%), high-tech, B2B market. Experience managing other product marketing managers. Willing to travel, domestic and international, up to 30%. Demonstrated high degree of initiative, creative problem solving, attention to detail, and coolness under fire. Proficiency in word-processing and spreadsheet PC applications. Proven Writing Skills: business plans, proposals, value propositions, marketing collateral, RFPs, etc. Proven Verbal Skills: succinct and to the point in various formats, including one-on-one, small group and public speaking events for a variety of deliverables (e.g. product presentations, proposals, strategies, etc.). 3years experience in the socialization of business cases, strategies, and the like, both internally and externally. Proven experience of persuading both internal and external people on the value of a solution. Demonstrated technical understanding of mobile computing software, devices and accessories, of networking technologies (e.g. RF, TCP/IP, Wi-Fi), of digital voice (e.g. de/encoding, TTS and speech recognition) and of enterprise software applications. Knowledge regarding vendors of enterprise mobile computing devices and voice-directed software solutions. Knowledge regarding the voice-directed workflow market in the supply chain industry re: customer needs, uses, etc. Proven record of successfully and consistently translating product feature, functionality and technology into customer solutions, applications and benefits that drive demand. Proven record of translating customer applications, needs and drivers into product enhancements. Proven track record of leading and managing product marketing programs through the entire lifecycle. Proven track record of market segmentation, customer analysis, competitive analysis, and positioning experience -- complemented by logical, objective, and defendable claims/arguments. Proven track record of strategic planning, including program conceptualization, strategic proposals and business cases. Must show experience of translating customer requirements into innovative, differentiated and valued solutions and product feature/functions. Must demonstrate awareness of the business value and implications of the proposed solutions in the marketplace. Proven track record of team building, leadership and achievement in cross-functional team settings.




Job Title: Marketing Manager
Company: Saint-Gobain
Location: Valley Forge, PA

Description:
Job Title: Marketing ManagerDescription: Through innovation and creative product design, CertainTeed has helped shape the building products industry for more than 100 years. Founded in 1904 as General Roofing Manufacturing Company, the firm made its slogan "Quality Made Certain, Satisfaction Guaranteed," which quickly inspired the name CertainTeed. Today, CertainTeed® is North America's leading brand of exterior and interior building products, including roofing, siding, windows, fence, decking, railing, trim, foundations, pipe, insulation, gypsum, ceilings and access covers.Headquartered in Valley Forge, Pa., CertainTeed and its affiliates have more than 6,000 employees and more than 65 manufacturing facilities throughout the United States and Canada.Job Responsibilities: Channel and product management of portfolio products in CertainTeed's Pipe product line in the Mining, Agriculture, Turf Irrigation and Residential Pressure Pipe markets. Determine end user and distribution customer needs and develop product and promotion programs to achieve strategic objectives. Develop volume and share goals by product line and track ongoing performance. Provide direction to sales, manufacturing, R&D, customer service, finance and corporate marketing to execute plans and programs. Accountable for product line profitability for both existing products and new products, as well as channel and promotional profitability for defined market segments.DUTIES AND RESPONSIBILITIES:.Plan, execute, evaluate and upgrade marketing tactics to achieve strategic goals in product, price, promotion and distribution.For assigned market segments, develop, plan and drive execution of channel marketing strategy, annual marketing plan, sales support programs and pull-through/demand generation activities to meet overall strategic objectives for channel market share, product line BOS and profitability.Customer visits, domestic and international, to evaluate market opportunities.Product management responsibility for multiple product lines and thousands of SKU's:oDevelop and maintain product profitability worksheetsoEstablish specialty product price positioning; adjust through product life cycleoInvestigate and manage new product development opportunities by channeloMonitor competitive product developmentsoMake decisions on product line rationalization and provide suggested disposition on slow-moving inventoryoSpecification review and approval. Manage and approve all design changesoSupport investigation of field failures and other customer complaintsoPartner with the R&D Team on new product development projectsoProvide detailed financial analyses on all new product and capital procurement decisions.Work in conjunction with PFG sales and manufacturers representatives to ensure sales objectives are met, marketing programs implemented and strategic goals obtained.Provide marketing materials and content to PFG Marketing Communications Specialist for the Pipe section of the CertainTeed website.Direct market research to execute needed testing and analysis and prepare business analysis as required to support decision making. Complete detailed payback analysis on new products, advertising campaigns and promotions and follow-up to measure effectiveness.Partner with PFG sales force to make end-user calls to enhance end use/application knowledgePROBLEM SOLVING:Requires excellent leadership and project management skills to set objectives and lead matrix organization in execution. Creative approach to problem solving and opportunity analysis required. Strong analytical skills with demonstrated experience in financial metrics used for decision-making.KNOWLEDGE:Bachelor's Degree in Marketing or Business required; Engineering preferred; MBA a plus. 5 - 7 years of progressive marketing and product management experience. Demonstrated capability in planning, organizing, integrating and measuring programs and projects. Strong problem solving, analytical and computer skills (Windows Word, Excel and PowerPoint). Must have the ability to work effectively and positively with all organizational levels, be proactive and an innovator. Excellent written and oral communication skills. Flexible, able to handle multiple projects at the same time. Ability to travel - approximately 20 - 25%City: Valley ForgeState: PennsylvaniaRef. Code: CT6193




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