Director, Builder Business Development and Strategy

At GE Appliances, a Haier company, we come together to make good things, for life. As the fastest-growing appliance company in the U.S., were powered by creators, thinkers and makers who believe that anything is possible and that theres always a better way. We believe in the power of our people and in giving them the freedom to explore, discover and build good things, together.

The GE Appliances philosophy, backed by three simple commitments defines the way we work, invent, create, do business, and serve our communities: _we come together_ , _we always look for a better way_ , and _we create possibilities_ .

Interested in joining us on our journey?

At GE Appliances, we power homes and transform lives with our innovative Air & Water products. Were looking for a strategic and collaborative Director of Builder Business Development and Strategy to lead the growth of our HVAC and water heating solutions across the builder segment.

This role partners closely with sales leadership, National Account Managers (NAMs), and Area Sales Managers (ASMs) across the Air & Water and Contract channels. The ideal candidate brings a strong vision for customer success, excels at influencing across teams, and has a background in the commercial HVAC space, particularly VRF systems. Youll play a central role in driving new business opportunities, onboarding customers, and creating impactful programs that expand our presence in the builder community.

**Position**

Director, Builder Business Development and Strategy

**Location**

USA, Louisville, KYUSA, Atlanta, GA, USA, Austin, TX, USA, Chicago, IL, USA, Columbia, SC, USA, Durham, NC, USA, Indianapolis, IN, USA, Jacksonville, FL, USA, Nashville, TN, USA, St Louis, MO

**How You'll Create Possibilities**

**Key Responsibilities:**

+ Set a clear strategic vision to grow our plumbing and HVAC portfolio with new and existing builder customers.

+ Lead cross-functional and cross-channel collaboration to unlock new revenue streams for the Air & Water business.

+ Design and roll out customer-specific programs to drive profitable growth.

+ Deliver high-impact product presentations and develop training programs that reinforce the value of GE Appliances Air & Water offerings.

+ Analyze key financial and performance metrics to guide decisions and align with business targets.

+ Utilize data and sales tools to inform strategic actions.

+ Build and maintain credibility with customers and resolve concerns promptly.

+ Execute all product-specific sales initiatives.

**What You'll Bring to Our Team**

**Minimum Qualifications**

+ 7+ years of experience in sales, application support, or a related business area

+ Background in commercial HVAC, including direct experience with VRF products, systems, and application selling

+ Strong written, verbal, and presentation skills, with comfort leading group training sessions

+ Natural collaborator with resilience and a strong customer orientation

+ Self-starter with high motivation and energy

**Preferred Qualifications**

+ Bachelors degree or equivalent relevant experience10+ years of overall sales experience

+ At least 5 years of industry experience with plumbing and HVAC products or builder customers

+ Background in builder-focused sales channels

+ Experience developing and executing customer programs and territory growth strategies

+ Demonstrated ability to work across teams within a matrixed organization

+ Experience building lasting relationships with customers and internal stakeholders

+ Effective communication, negotiation, analytical, and organizational skills

**_This role is remote, preferably located in Louisville, KY or any major metro area in the US by a major airport, with 40-50% travel._**

\#LI-MS

**Our Culture**

Our work is centered on our People and Culture as reflected in our Zero Distance philosophy and we recognize the importance of reaffirming our commitment to inclusion and diversity (I&D). This underscores our commitment to fostering an environment where every individual feels valued, connected, and empowered to contribute, while positioning our organization to adapt seamlessly to the evolving needs of our workforce and communities.

This reflects our dedication to creating solutions that: Empower colleagues by fostering an environment where all voices are heard, valued, and encouraged to contribute. Strengthen communities where we live and work. Reinforce a culture of belonging, purpose, and engagement. Reflect the diversity of the communities we serve through our workforce, products, and practices.

By further embedding Zero Distance into our People and Culture framework, we will continue to build a deeply connected organization. We are cultivating a culture of engagement, belonging, and connection, because while attracting new talent remains a priority, retention is a cornerstone of our strategy.

GE Appliances is a trust-based organization. It is important we offer our employees the flexibility they need to do their best work while balancing the needs of the business and individuals. When you join GE Appliances, you will have the opportunity to work with your leader to create a flexible work arrangement that balances the needs of the individual, team, and organization.

GE Appliances is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

GE Appliances participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S

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